Tuesday, January 19, 2010

Credibility First, Referrals Second

In the world of networking and word of mouth marketing, we often have a sense of urgency to help our fellow business associates by providing them with "leads". But ask yourself, is the "lead" you are exchanging a creditable source? You may be jeopardising and diluting your "brand" if you are not 100% sure.

For more information on passing "leads" versus "credible referrals"....contact Bob Gambone at rvg444@aol.com.

Sunday, January 17, 2010

Keep Your Friends Close, and Your Competition Closer

"Keep Your Friends Close, and Your Competition Closer."

Sounds crazy, but it is really a progressive successful business strategy.

Lawyers have been practicing this strategy for years, and so do restaurant owners.

If you would like to know the key tactics and results of this strategy, email me at rvg444@aol.com.

Thank you
Bob Gambone

Tuesday, January 5, 2010

Start the New Year Off Right, Share Your Mission Statement and Customer Promise (see my example)

Bob Gambone
PASSION, LEADERSHIP, RESULTS
Business Life and Leadership Coach / Consultant

Mission Statement

With passionate, enthusiastic leadership, I am dedicated to coaching entrepreneur minded business professionals, in a face-to-face customized process designed to improve their business lives and the lives of the people they touch.©


Statement of Values

I will coach my customers with a personalized approach geared towards their specific needs.

I will coach with an unconditional and nondiscriminatory passion.

I will keep my customers focused by being a great listener while at the same time identifying what they ‘need to do’ vs. what they ‘want to do’.

I will utilize positive feedback and constructive criticism.

I will provide effective continuous improvement through the feeding of information and will not “fire-hose” my customer.

I will develop a professional coaching relationship with my customers, founded in honesty, diversity and respect.

I will help my customers… “See the Vision…and Capture the Dream”


Credos

Coaching is 90% attitude and 10% technique.

Coaches are not great players, coaches make their players great.

Coaches are the ‘keystone’ holding together the pillars of skill and desire, forming a “whole” that is greater than the sum of the parts.